?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=Conversations+on+the+Search+for+a+%E2%80%98Physics+%26+Chemistry%0D%0A+%E2%80%93+an+Alchemy%E2%80%99+of+Innovation+-+Reward+Systems.%0D%0A%0D%0A&rft.creator=Alexander%2C+Mr+James&rft.subject=Applied+Cognitive+Psychology&rft.subject=Ethics&rft.subject=Philosophy+of+Science&rft.subject=Decision+Theory&rft.description=Bruno+Latour+in+%E2%80%9CHow+to+evaluate+innovation%E2%80%9D+develops+a+fairly+simple+well+argumented+procedure+based+upon+the+experimental+sciences+which+may+prove+valuable+to+all.+Latour+suggests+that+the+scientific+method+should+be+applied+not+only+by+scientists+but+even+more+so+by+major+decision+makers+especially+politician.+Doing+one's+best+and+working+for+the+better+are+some+of+the+the+questions+discussed+in+this+paper.+%0D%0ASome+of+Latour's+concepts+are+clarified+by+translation+to+simple+graphical+models.+Models+for+failure+MTBF-mean+time+between+failure+-+are+playfully%2C+creatively+transformed+into+models+for+success.+%0D%0A%0D%0AIn+spite+of+the+many+serious+issues+discussed%2Cthis+paper+hopefully+remains+light-hearted+in+its++style+and+approach.+&rft.date=2009-01-20&rft.type=Preprint&rft.type=NonPeerReviewed&rft.format=application%2Fpdf&rft.identifier=http%3A%2F%2Fcogprints.org%2F6322%2F1%2Febook1_Conversations_Final____Alchemy_of_Innovation.pdf&rft.identifier=++Alexander%2C+Mr+James++(2009)+Conversations+on+the+Search+for+a+%E2%80%98Physics+%26+Chemistry+%E2%80%93+an+Alchemy%E2%80%99+of+Innovation+-+Reward+Systems.++%5BPreprint%5D+++++&rft.relation=http%3A%2F%2Fcogprints.org%2F6322%2F