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Strategies for Implementing Change: An Experiential Approach

Armstrong, J. Scott (1982) Strategies for Implementing Change: An Experiential Approach. [Journal (Paginated)]

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Abstract

An attitude survey and a role-playing case were used to identify the typical approaches people use to implement important changes in organizations. This typical strategy, suggested or used by over 90% of the subjects, was not successful in producing change in any of the fourteen role-playing trials. However, with ten minutes of instruction in the ”Delta Technique,” 86% of the subjects were successful in introducing change in another fourteen role-playing trials. The ”Delta Technique” consists of simple rules drawn from half a century of research.

Item Type:Journal (Paginated)
Subjects:Psychology > Behavioral Analysis
ID Code:5202
Deposited By:Armstrong, J. Scott
Deposited On:05 Oct 2006
Last Modified:12 Sep 2007 18:07

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